Pixel Advertising - Pixel-Lotteries.com

Update

It's been a long time since I updated this blog.

Things have been going slowly. I'll list the good and bad things that have happened since the last post.

Good:
* Pixel-Lotteries now has a PR of 4. This can be checked at www.seochat.com using the pagerank lookup tool. The google bar was showing PR4 for the site a few days ago but for some reason it's now not showing it...
* Our topsites list now has over 300 members, all sharing traffic with each other.
* Alexa Ranking of 45,066.

Bad:
* We suffered a decline in link popularity recently going from over 5,000 links to just over 1,000.
* Due to the above, we've also suffered a decline in traffic to our main homepage although our topsites list is thriving.

That's about it... Oh a quick mention thanks to our newest investor, "Philly Pixels" at http://www.phillypixs.com/!

Update

Our eBay auction ended with the final bid of $36. To be honest we were expecting more ($50+) but I suppose that's the risk you take with auctions. This is an obvious sign however that we need to work even harder to increase demand for our pixels.

Right now onto our present stats. We have a current Alexa ranking of 67,858. Our reach has been fluctuating quite a lot but on average is ~40 per million users - the graph is to the right.

Our link popularity initially decreased dramatically and then increased

even more dramatically (sorry that wasn't very well worded but it's late). This is due to the fact that our link count on 'Yahoo!/FAST/Altavista' decreased from ~1,000 to a mere 114, whereas our 'MSN' link count increased upto 4,525. Our predictions are that over the next few days both of these values will return to what they were before but only time will tell. Marketleap (the site we use to track our link popularity) defines sites with over 5,000 links as having a 'Above Average Presence' so obviously we are hoping that the link count remains high.

Now for our topsites list. We now have 137 member sites and the list is growing each day. Yesterday we saw 8 new members sign up. This month alone (it's the 25th today) the topsites list has helped share a massive 1,413 visitors!

Our site seems to be growing slowly but surely.

A Slight Glitch

There was a slight glitch on our site today that has now been solved. If you saw a access denied page, that's because of the glitch.

As for our link popularity it seems to have leveled out at 3,371. We will carry on with our link building efforts soon.

Our eBay auction has come to a stand still. After 14 bids on the first day it has stayed at $30 by "The-Most-Expensive-Website". There are a few watchers however so hopefully it will go up more near the end of the auction. In fact there is only 3 days left so we'll see what happens!

eBay Auction + Update!

We are auctioning off some banner space (160x60pixels) on our homepage worth 450 pounds on eBay! The auction started yesterday and is due to finish on the 22nd of Jan at 13:02 PST. The opening bidding price started at $1 and since then it has had quite a lot of interest. So far it has had 14 bids and the current price is at $30. To view the auction click here!

Also an update on our links. We now have 3,184 inbound links and as you can see from the graph to the right (from MarketLeap.com) our links are constantly growing! Our Alexa rank is now: 67,858 so things are going well.

Update

Here's a quick update about the progress of the site.

It's been just under 2 months since the launch of the site. Since then the site has quickly grown in size in terms of links & traffic. At present we have 2,575 inbound links and have an Alexa ranking of 79,336. Both graphs are shown here to the right - click on the images to enlarge it.

Here's some other reports:

Our pixels topsites list has now got 60 members and so far this month has helped share 200 visitors.
We have launched free blog linking service under a new subdomain. Click here to Link Free To Your Blog.
On the 10th of January our press release announcing this free blog linking service will be published.
On the 11th of January our other press release concerning our main site, "Pixel-Lotteries" will be published.
Over the next week we shall be carrying out the next phase of our link building efforts.

Introduction of Free Pixels

As you may have noticed the price scheme has changed slightly. We have made the pixels in the best locations more expensive.

However we have also introduced a new zone - the FREE PIXEL ZONE! Please note that these free pixels will last for 30 days and that you may not have more than 4 free pixel blocks at a time! Accounts with more than 4 free pixel blocks will be adjusted accordingly and we may take further action...

It's been a while...

It's been a while since I've updated this so here we go.

Inbound links to our site has now exceeded 2,000!!! Shows that our efforts are not in vain! As mentioned our next major link building efforts will be made in the near future - hopefully in early January... But we shall have to see.

To be honest we haven't actually done much at all to "Pixel-Lotteries" in the last week so we have to get our act together!

No luck yet on obtaining a google pagerank as of yet but I'm sure we will sometime soon.

That sort of sums up everything since the last blog!

Oh!!!! After this posting I will be posting quite a few postings on our "All About Poker" blog so check it out! Either click on the link on the previous sentence or the links section to the right! Diagrams to clarify things will be added soon but we have to draw them out first so please be patient!

Links Report Again

The increase in links we experienced a few days back seems to be a permanent increase. We just thought we would tell you - in case anyone is actually keeping up with our blog.

Sometime in the near future we will build more links with gambling sites. Please be patient as manually building links like this takes a lot of time! We could use an automated links exchange software like some sites but that just isn't as effective at driving targeted traffic to this site.

Written by: H.Hashi (Webmaster Pixel-Lotteries.com)

Important Notice

Over the Christmas period we are going to be very busy so if you do place an order and the pixels don't go live within a day period, please do not panic! It doesn't mean something has gone wrong, it just means that we haven't got around to reviewing your link and image! So please just be patient after ordering pixels as we'll do our best to get it up and running as soon as possible.

Thanks!

Leap In Alexa Rank!

Today we experienced a leap in Alexa Rank from somewhere in the 270,000 to 123,983! All we need now is a google PageRank which I'm sure we'll get soon as we have over 1000 links in.

We realise this isn't a huge amount of inbound links or an outstanding Alexa Ranking yet but considering the fact that our site has been online for just under a month (month anniversary in 2 days!) I personally think it's a good start!

Quick Report on Links

We've just checked the number of links to our site again on "MarketLeap" and have found out that the number of links to our site has had a significant increase since our last report on links. Our site is now categoried as an "average presence" pixel website, which is more than you can say about a lot of sites out there. We've attached the screenshot as usual in the blog (to the right) and all you need to do is click on it to take a closer look.

Link popularity does seem to fluctuate a lot though so this maybe just a short term increase - only time will tell if it's a permanent one. For example the decrease of links on the 7th of Decemeber was just a short term thing.

Anyway sales are going slowly again. Hopefully it will pick up a bit once our site gets more links and a page rank in the near future.

About the press release that we released on the 12th. It has now had:

42,569 reads
Estimated 565 pickups by media outlets.
18 printouts

Things are slowly but surely coming together.

One strange thing which seems to be happening at the moment is advertisers seem to be signing up for accounts, validating their e-mail addresses but not buying any pixels. This we do not understand as signing up serves no purpose other than for buying pixels.

Anyway if you would like to visit our site please click on the link below:

Pixel Advertising at Pixel-Lotteries

Written by: H.Hashi (Webmaster Pixel-Lotteries.com)

Wow

Our press release was released on the 12th (i.e. yesterday) and it's already had 29,917 reads! I'm not saying this is unusual for a press of any kind but wow... It's our first one and the amount of exposure it can give you has just blown us away. Obviously we're not saying the people who have read it have instantly become infatuated with our site! That would be unrealistic. But just the sheer number of reads is overwhelming. In the time I wrote this paragraph, the stats have changed from 29,917 to ... (one sec let me refresh) ... 29,963! 46 reads in that short period of time... The internet - amazing!

A few of you have contacted us on the lack of updates on our poker blog. Sorry about that, we just haven't had the time just yet. I suspect there'll be major updates after/during the Christmas holidays, so keep an eye on that blog! Or even better suscribe to our RSS feeds.

Back to Pixel-Lotteries... The number of links are growing ever so slowly at the moment so we'll be adding more links soon. We've only gained about 40 links since the last update about links.

Traffic wise we have been receiving varying amounts of traffic. Most of the time it is above 500 unique visitors a day though - yesterday I believe it got to about 950.

Today we will be submiting our site to directories that we haven't added our site to yet. We're working hard to get a page rank at the moment, as a site with out a PR isn't as useful as a SEO resource to advertisers.

Written by: H.Hashi (Webmaster Pixel-Lotteries.com)

Update

We've done a few things since the last update! These include:

The creation of a favicon.ico. When you load the page this should appear next to the url in the address bar!
Contacting and trying to build links with more gambling related sites.
Buying more advertisement space on other sites.
Writing of our very own press release!

We hope that our press release will generate more interest in our site. It has been reviewed by a company that specialises in press releases and will be published today (12th)!!! We shall see what effect it has on our traffic + links etc...

Talking about links the number of links to our site is increasing steadily but surely. We still have under average presence on the net but here are the statistics from MarketLeap, a very helpful website. This shows our efforts are slowly paying off! Just click on the graph to the right to see the full-sized version.

For those of you who are interested, we have copied our press release below!

==========

Pixel Advertising and Pixel-Lotteries

By now you have undoubtedly heard of the "MillionDollarHomepage" and the concept of pixel advertising. Since the launch of the site the exposure that it has been getting has sky rocketed. So what really lead to it's success?

Pixel advertising is a new unique approach to advertising. It provides the opportunity for individuals to advertise their product, service or website. The price is quite cheap if you think of it in the long term, as it is usually a one off payment for uploading an advertisement for 3-5 years. Just think about how much you would spend advertising your product or service on pay per click advertisements over the same period of time.

But money set aside, pixel advertising is a very inefficent method of advertising. Basically the visitors are presented with a large collage of adverts upon loading the site, which makes it very difficult to distinguish the adverts from one another. Another factor which makes pixel advertising inefficient is the fact that the site usually has no theme. Just looking at the "MillionDollarHomepage" for an example, there are adverts for poker, loans, magazines, dating services, hair experts etc... This lack of theme makes advertising on the sites like these very ineffective. People are visiting the site now out of curiousity and yes, it is generating a large amount of traffic but any traffic you do receieve through the adverts will be virtually useless.

Once the pixel advertising craze comes to an end the traffic to sites such as this will most likely plummet very rapidly. If you analyse the Alexa website statistics for the "MillionDollarHomepage" you can notice a steady decline in the traffic it is receiving. This said it is still receiving a large amount of traffic.

This is where "Pixel-Lotteries" comes in. The aim of this site is not to make quick money and generate a one off surge of traffic like some pixel advertising sites out there, but to generate targeted traffic in the long term.

As you may have guessed from the name, the site has a gambling theme. This allows the Pixel-Lotteries team to segment the internet users and specifically target the visitors they want, the gamblers. They are generating targeted traffic in many different ways, which other pixel advertising websites fail to do. This includes the use of advertisements on gambling related sites, link exchanges, the writing of gambling related blogs (for example this poker lessons blog), and the participation in gambling forums, as well as the usual process of submitting the site to search engines and directories.

In terms of SEO, advertising at "Pixel-Lotteries" provides a competitive edge over other sites as they provide a direct link to the url specified by the advertiser. Other sites redirect the visitors to ensure there is no "pagerank leakage". As the pagerank of "Pixel-Lotteries" increases in the future, the link purchased by the advertiser will become increasingly valuable.

This, together with their low affordable prices makes "Pixel-Lotteries" a valuable advertising resource for gambling related sites. To take a look at the "Pixel-Lotteries" homepage go to the url below:

Pixel Advertising at Pixel-Lotteries

Written by: H.Hashi (Webmaster Pixel-Lotteries.com)

Just a quick update.

I was just surfing the net and found that "Pixel-Lotteries" is now ranked #2 on the "Pixel Ad Guide", which is a good!

First actual blog!

So here we are, just over 2 weeks since the launch of the site! I suppose it's been a great start, we're receiving lots of traffic, we've had a couple of sales but it's still early days. But that said we have been working so hard on the site over the last few weeks!

Since the launch of the site the layout has been changed a few times. We've recently added a blog (this!), a newletter subscription page, a pixel topsites list, counter, etc... We've joined gambling webrings, added our site to directories, search engines, other pixel topsites lists, put ads on adsense and bought banner space to a few sites. We are still in the process of building links with other sites but we've got a long way to go! We have a few other projects other than this as well so we're so busy at the moment!

Our Alexa rank is rising slowly but surely and hopefully we'll have a google pagerank! It is difficult to get purchases when we still don't even have a pagerank!

But all in all, we're happy with our progress. We're now listed in the top 20 for daily average visitors in the "pixel traffic `watcher" list which shows how well our site is doing in comparison to some other pixel-advertising sites out there.

Anyway keep an eye on this website!

Written by: H.Hashi (Webmaster Pixel-Lotteries.com)

So Why Bother With Pixel-Advertising

So if pixel-advertising is so inefficient why bother even paying for it?

Well there are several answers to that:

1. Cost - Considering the fact that most sites out there will host your advert for several years after the initial payment, it is a cheap method of advertising in the long term.

2. Traffic - There are a lot of pixel-advertising sites out there, and some of them do receive a huge amount of traffic. This increases the chance of getting visitors who will actually be interested in your site, product and/or service.

3. Media Interest - This method of advertising was picked up by the media as soon as it came out. If you are lucky, the site you are advertising on will receive media attention and then gain a significant increase in traffic.This is unlikely but still is a point to consider.

Why Is Pixel-Advertising So Popular?

I think pixel-advertising really caught on because it was a new, interesting and innovative method of advertising. Although in general it doesn't create targeted traffic at all, it is a far more interesting method of advertising. Which would you rather? A large number of banners/text links or a grid full of interesting pictures?

The reason why this form of advertising doesn't generate any targeted traffic is due to the fact that the site has no theme. There will be gardening equipment ads next to gambling ads etc... The visitors usually click on the adverts out of pure curiousity and then leave as soon as they find out what the link was about.

Also the images used for the adverts usually bear no relation to the theme of the site it links to. Just take a look at the "MillionDollarHomepage" for an example (the link can be found to the right). This also contributes to the lack of targeted traffic.

What is Pixel-Advertising?

Pixel-Advertising is a relatively new advertising concept devised by a UK student by the name of Alex.

The idea behind pixel-advertising is that advertisors could buy blocks of pixels on a webpage to get the right to upload an image and link it to a website of their choice. Usually the pixels are sold in blocks of 100 (10x10 pixels) and the price of these pixels can range from 1cent to $1,000!

Alex's page "MillionDollarHomepage" (http://www.milliondollarhomepage.com/) has 1million pixels on it, each selling at $1. He has in fact made over $750,000 so far since the launch of his site.

The site has become very popular and receives a huge amount of daily traffic. Advertisors have reported huge increases in their traffic as well as sales after purchasing space on Alex's page.

Pixel Advertising - Pixel-Lotteries.com

Friday, March 17, 2006

Update

Wednesday, January 25, 2006

Update

Thursday, January 19, 2006

A Slight Glitch

Friday, January 13, 2006

eBay Auction + Update!

Monday, January 09, 2006

Update

Friday, December 23, 2005

Introduction of Free Pixels

It's been a while...

Monday, December 19, 2005

Links Report Again

Saturday, December 17, 2005

Important Notice

Thursday, December 15, 2005

Leap In Alexa Rank!

Quick Report on Links

Tuesday, December 13, 2005

Wow

Monday, December 12, 2005

Update

Friday, December 09, 2005

More link building

Sunday, December 04, 2005

Just a quick update.

First actual blog!

Friday, December 02, 2005

So Why Bother With Pixel-Advertising

Why Is Pixel-Advertising So Popular?

What is Pixel-Advertising?

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